Corporate millions, deceptive ads only narrowly shut down Prop 37, GE food labeling

November 7, 2012

In the face of unrelenting deceptive advertising funded by giant chemical and processed food corporations to the tune of nearly $50 million, California’s Proposition 37, calling for a simple label on genetically engineered food, narrowly lost with 47 percent of the vote. We will continue to build a robust national grassroots campaign to push for mandatory labeling across the country.