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On Friday, Nov. 24, the biggest retail shopping day of the year, also known as “Black Friday,” BlackOut for Human Rights will kick off its fourth annual #BlackOutBlackFriday campaign, urging people nationwide to take part in an economic boycott of major retailers and any corporations that violate human rights standards and/or profit off the pain and suffering of others. Launched in 2014, #BlackOutBlackFriday is a call-to-action encouraging individuals to refrain from shopping to protest social and economic injustice in the U.S. and instead engage in cultural activism.
I ain’t gonna front – I shed tears when Trump and his minions were elected. The impending doom that is a Trump presidency is the result of a white America unable to swallow the conspicuousness of Black perfection, and a corollary of white rage. Black people have been shot, burned and lynched, but we did not die. Our hearts and minds have been subject to unspeakable trauma, and still we got back up. Persistence and lightenin’ spits from our fingers and truth is our ammunition. This is all too much for white America. Our perfection is our savior and it should not be feared.
We lost many loved ones this past month, from photographer extraordinaire Kamau Amen Ra to community organizer, prolific writer and longshoreman Brother Cleophus Williams to my dear Sister Monica Pree, not to mention Muhammad Ali. We reflect on Independence Day, a day marked by the blood of African Ancestors of the Middle Passage – the first to die a Black man, Crispus Attucks, on March 3, 1770, in what became known as the Boston Massacre.
Beginning with thanks to people who inspire him, Jesse Williams launched into this riveting acceptance speech June 27 for BET’s Humanitarian Award: “Now, this award, this is not for me. This is for the real organizers all over the country. The activists, the civil rights attorneys, the struggling parents, the families, the teachers, the students that are realizing that a system built to divide and impoverish and destroy us cannot stand if we do. All right?"